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Learn to use e-mail (and other technology) far more sparingly and with far less dependency. Don’t and you risk losing control of your life, emotional and physical burnout, workplace meltdowns, and unhappiness. That’s the argument John Freeman makes in his new book, The Tyranny of E-mail: The Four-Thousand-Year Journey to Your Inbox (to be published in October by Scribner). Here are some his thoughts as expressed in a recent Wall Street Journal article titled “Not So Fast”. According to spellr.us, one of every six web pages of the world’s top universities contain at least one genuine spelling error. Some of the mistakes are obscure misspellings. Others are obvious and embarrassing. But any mistake on a university website suggests that perhaps the institution should offer remedial spelling courses (or that no one is proofing the pages). Have you ever wanted to know what interests your customers right now – to read their minds and find out what hot button you can use to get their attention? Are interested in identifying emerging trends? Google Hot Trends can help you in your quest. Every hour Google updates a list of the hottest 100 topics people in the United States are searching for. You can look at daily lists back to May 15, 2007. Is it really an invention that will change the internet forever as one British news site proclaims? Or is it, as others have described it, the newest and most important golf blog research tool in the history of humankind or the magical search engine that will channel all kinds of data to give you coherent [...] People won’t buy something until they understand it. It doesn’t matter whether it is a product, a service or an idea. You have probably come across people who refused to take action even after you clearly and concisely laid everything out for them. They just didn’t seem to get it. And, because they didn’t get it, [...] When I was just out of law school, I thought I had things figured out. As the years pass, I realize the things I know could fill a thimble and those I don’t a lake. There are many smart people in the world who have skills and abilities I can only dream of. But instead [...] |
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Copyright © 2010 Walter Bristow - All Rights Reserved
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